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Singapore trusted you’ll know that Google has made several big changes to their search engine algorithms. So far, there’s been Panda, Penguin, Hummingbird, and Pigeon, as well numerous 2.0, 3.0, and 4.0 updates to those as well. If you lost track of that zoo, you’re not alone, and many marketers have gone the past few years thinking that if you stuff enough keywords into your website, you’ll be fine. That won’t exactly get you where it used to 5 years ago, however, because today’s algorithms have more emphasis on optimizing the pages for the user – not just for search engine crawlers.

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